Sell on shutterstock6/25/2023 ![]() Payments will arrive every six months and include revenue from both training data and image royalties. That will protect the companies' business models, of course, but it will also ensure that Shutterstock can identify the content used and pay the producers accordingly. The DALL-E integration will be available sometime in the "coming months." Crucially, Shutterstock will also ban AI-generated art that wasn't produced through OpenAI's platform. The expanded deal represents one of the first practical uses of the tech through OpenAI's programming kit. OpenAI licensed Shutterstock pictures and data to train DALL-E's text-to-image generation models in 2021. The company also plans to pay royalties to artists when the AI uses their work. The approach will offer "direct access" to DALL-E through the Shutterstock website, and compensate creators whose pictures played a role in developing the technology through a new Contributor Fund. As The Verge reports, the photo provider has widened its deal with OpenAI to begin selling stock images built using the DALL-E 2 AI generator. Expect further moves from both artists and competitors alike as the community reacts to the news in this rapidly developing field.Shutterstock is eager to embrace AI-generated art. Getty Images banned the sale of AI-generated artwork through its service in September, but The Verge reports that Getty is partnering with an Israeli firm called Bria to provide AI-powered editing tools that can alter the content of existing images, such as changing a person's expression or skin color. "I think we’re watching some organizations and individuals and companies being reckless," Peters said. In an interview with the outlet, Getty Images CEO Craig Peters expressed caution about embracing AI-generated artwork too quickly due to unresolved copyright issues. Meanwhile, as Shutterstock moves toward selling AI-generated artwork with open arms, competitor Getty Images is taking a different approach, as reported by The Verge in a separate piece. This sets up a system whereby Shutterstock can license its photo and artwork catalog to firms like OpenAI to train their models.įurther Reading Fearing copyright issues, Getty Images bans AI-generated artwork Shutterstock's statement did not provide further details on how the compensation scheme would work, but James Vincent of The Verge spoke with a Shutterstock spokesperson who described a "revenue share compensation model" in which Shutterstock contributors whose content helped train generative models will receive "a share of the entire contract value paid by platform partners" proportionate to the amount of their content in the "purchased datasets." Payouts will occur every six months. ![]() For example, when the DALL-E integration launches on in "the coming months," Shutterstock says that contributors will be "compensated for the role their content played in the development of this technology." In light of widespread ethical concerns raised by artists, Shutterstock seems to have formulated its announcement message to potentially deflect criticism from its adoption of AI synthesis. The new partnership with OpenAI will bring DALL-E's AI image generation capability (which is available from OpenAI separately) to itself, so customers of the site can create novel images that might not be present in the site's stock photography and artwork library. ![]() In addition, the image synthesis models have "learned" to generate images by analyzing the work of human artists found on the web without the artist's consent. If you type "an astronaut riding a horse," DALL-E will create an image of an astronaut on a horse.ĭALL-E and other image synthesis models, such as Midjourney and Stable Diffusion, have ignited a passionate response from artists who fear their livelihoods might be threatened by the new technology. Further Reading DALL-E image generator is now open to everyoneĭALL-E is a commercial deep learning image synthesis product created by OpenAI that can generate new images in almost any artistic style based on text descriptions (called "prompts") by the person who wants to create the image.
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